Takahiko The Tokyo Gyro and Chaos Maker have both become popular desktop toys. I love to spin bearings on my desk, and watch them spin all day long. [laughs]
Kenichi When I saw a fidget spinner for the first time, I honestly thought “Is that all it does?” However, they went on to become a major phenomenon. You never know what will happen. As a craftsperson, you can't be too sure of your preconceptions. No one knows for sure how things will turn out, so making decisions based only on your own assumptions is risky business. Besides, creating a hit product requires not only a passion for craftsmanship, but also innovative thinking. You can't be stuck in the mud. I think it says something that all three of the products we developed have been featured on television.
Toshikazu As a manufacturer, there is nothing better than having your products create a buzz — we love to see people having fun with them. Most people don't even know that there are about 100 bearings in every home and up to 150 in every automobile, working behind the scenes to support people's lives. It's cool that these little inventions of ours help more people appreciate what bearings do. Another part of the fun for me, as a fan of bearings, is the challenge of delivering the specifications Takahiko asks for. In a competition for the longest spinning yoyo, the yoyo using NSK bearings set a world record, at 21 minutes and 21 seconds. I really want to keep working with both of you to develop and provide products that capture customers' hearts and make the world a bit more fun.
Kenichi Mitsumi Factory is a small operation with less than 10 employees, but that means we have the flexibility to tackle fun projects. We are delighted to work with a world yoyo champion and a major firm like NSK. Manufacturers like us must do more than just make things to order. We have to be creative if we want to survive. We need to invest the time and money it takes to develop our own original strategies.
Takahiko So true. I'm always dreaming up some new product, and I want to keep collaborating with both of you on inventions that use bearings. While we can't always make something totally from scratch, we can definitely combine the technologies we already have to make really interesting new products. I know I can count on you two to back me up on this. I look forward to working with you on future products that really excite the world.