Automotive Products
Key strategies for the 2nd year of the Mid-term Plan
Establish foundation of profit growth and
implement aggressive order winning activities
Improve profitability
- Improve profitability in Japan
*Maximize the effects of investments for
plants
*Reduce direct costs
*Improve productivity by continuing
APS(advanced production system)
activities
- Strengthen profitability in non-Japan
*Complete business restructuring in North
America (Strengthen productivity)
*Increase sales and profits in plants newly
starting operation
*Promote global procurement
(Best location for supplying, increase
in-house production)
Expand production sites in non-Japan, Start operation smoothly
Implement aggressive order winning activities focusing on beyond '09
- Accelerate expansion of global sales of bearings for drive train.
- Expand sales of high-power EPS through the differentiation.